Rolex Day-Date

At BASELWORLD 2013, Rolex is introducing a new version in 18 ct yellow, white or EVEROSE gold of the Oyster Perpetual DAYDATE with luxurious colourful leather straps and matching dials.

A symbol of excellence and prestige, always exclusively in gold or in platinum, the DAYDATE was the first chronometer wristwatch to indicate the date and the day of the week spelt out in full on the dial when it was launched in 1956. Its elegance is now expressed in a more informal manner.