Shock-testing

Rolex watches have to pass more than 20 different drop tests before their launch. The most severe homologation test is the bélier, tellingly named after the ram.

This exclusive shock-testing equipment submits the watch to an impact equivalent to 5,000 G – hundreds of times more than a car crash test. Yet the watch has to remain unharmed and fully functional afterwards, maintaining the highest real-life standards of accuracy and appearance befitting of a Rolex.